Our New Princess ...

As you know Style Palace, one of Australia’s favourite online eBoutiques, each year searches for a new Style Palace Princess who is officially crowned and becomes the face of Style Palace for the coming year.

This year Style Palace undertook a public photoshoot behind the glassed foyer of the Perth Town Hall for all to see! It was a day of fun, glamour and theatrics and we also had Fashion TV come along and take footage which will be shown on Fashion TV until the end of December.

We introduce to you our Princess for 2010, Chloe Rose Ball - this year photographed with our adorable Prince Romeo!!

Photography by Jody Pachniuk

Style Palace Princess Photo Shoot

In the last post we showed you pics from our Boho Nights fashion show and now here are our favourite pics from the Style Palace Princess Photo Shoot which was held behind the glass of the Perth Town Hall foyer for everyone to see. Our new princess is Chloe Rose Ball who worked hard all day, not for just the camera but also the many passers-by who curiously watched what happens during a fashion shoot. It was a great day and was topped off with a visit from Perth Lord Mayor, Lisa Scaffidi as well as Fashion TV who are going to include Style Palace on their show - very exciting! Once again makeup was by the 'master' Hendra Widjaja and his team, hair styling by the L'Oreal team, models from Chadwick Models and the 'Princess' was photographed by Jody Pachniuk. We can't show you the end product from the shoot just yet but keep checking stylepalace.com.au to see the chosen pic! Photos by our SP Photographer Abigail Harman Photography.

2009 Perth Fashion Festival Launch

Today I attended the launch of the 2009 Perth Fashion Festival. It was held at the glorious GPO in Perth and attended by fashionistas and special guests all looking forward to finding out what the program had to offer for this year. We weren't disappointed ... the program is exciting, innovative and jam-packed with so many great events for everyone. Style Palace is proud to once again be sponsoring the PFF and looks forward to presenting two events during the festivities. Note the following dates in your diary and we will give you more details closer to the time ...

• Tuesday, 8 September 2009 - Fashion Show and Crowning of the new Style Palace Princess. To be held at Little Chutney's, Subiaco.
  
• Thursday, 10 September 2009 - Photo shoot of the new Style Palace Princess for everyone to view. To be held in the foyer of the Perth Town Hall.

Emily Cattermole - Face of 2009 Perth Fashion Festival
Pic by Daile Pepper - Sydney Morning Herald